Position:People in the industry

What his Shan Zhishi can attack jade Wang Zhenghua is new " take creed "

From;    Author:Stand originally
Know just about " his Shan Zhishi can attack jade " , age aviation limited company (Spring Airlines Company Limited, the following abbreviation " age aviation " ) the western experience that president Wang Zhenghua always wants pair of successes before adventure and innovation undertakes one time " take " , but " take " transform and carrying out ability later is he comes true step by step " age dream " cornerstone. Already entered a cycle of sixty years year Wang Zhenghua sits in his not luxurious office, no matter be to be said to do " adventurer " or " break out of an encirclement person " , he is in of numerous aureola envelop fall to still maintaining Ruyanei the temperament of collect, conversation clang strong often give out bright and clear laugh again, so plain that be like decorate simple and easy age aviation headquarters. Wang Zhenghua often tells him, of the world big, of the market big, even if makes a bit achievement, the individual also is insignificant as before, accordingly
He is unaccustomed also hear " successful businessman " such title. But this does not affect him to experience from business " legend colour " : 1981, grow peaceful Ou Zunyi as Shanghai the Wang Zhenghua of vice secretary of street Party committee abandoned golden rice bowl to establish the predecessor of age international travel agent, an age travel agent that has house of iron sheet of 2 square metre only, the research that depends on pair of Euramerican and mature markets and draw lessons from, and the accurate judgement to prospective market, wang Zhenghua was used full 20 years of time its make it China's biggest country swims travel agent; 2004, age nation force sits what home swims firmly for years continuously " the old " the position, because be as long as,charter flight of 7 years is experienced, wang Zhenghua had research and interest to aviation industry, american southwest airline is him " take " the elder of most experience, after be being proved through analysis of 45 years, he to come true " the beautiful southwest aviation that does China " dream, disregard the outside sound of a doubt, began to be developed to Chinese low aerial; On July 18, 2005, act the role of on tail have " 3S " the A320-214 of age aviation airbus of mark plane from Shanghai rainbow bridge the International Airport takes off. Of low aviation blue sea develop, let Wang Zhenghua be in aviation group " fame big a confusion of voices " , object, doubt, mock blame roll in even, dong Xinghang's empty president ever evaluated Wang Zhenghua meaningfully is " China is cheap the person that aviation rolls landmine " . And age aviation begin navigation two years many, airline ticket price is more average than the market the level is low 36% , rate of average seat of honour is achieved 95% , outclass the industry standard of 70% , its in those days gain, two years accumulative total realizes profit 67 million yuan report, more in domestic be far ahead, created " the miracle of aviation industry " . Really, look suddenly under no matter be to establish,age nation force still is age aviation, each node in Wang Zhenghua's experience is in " adventure " , but he says himself however is every time " well-prepared " , this prepares the research that perhaps is as long as 10 years, perhaps undertake study to world each district, anyhow, wang Zhenghua " take " the special skill that western experience transformed him. And should issue determination to do only, "Be about bite into green hill not release what is held, anyway also should go all out go down. " Wang Zhenghua says sturdily. To when youth waiting for employment arranges the job, begin to study tourism, abandon an official to found age travel agent from the Wang Zhenghua after business, was on from now on " do not put in a road 's charge " . 26 years ago, wang Zhenghua had not wanted to be able to obtain today's achievement. Wang Zhenghua is to served as 1964 " the ground, master " the successor of class cadre, enter office of district length peace, change official career contrail as a result of Culture Revolution later. Abide by justice is held the position of in Wang Zhenghua when the Party committee vice secretary of economy of street be assigned personal responsibility for, to solve the obtain employment problem of street youth waiting for employment, undertake making an on-the-spot investigation to including the many industries that travel inside, even oneself raise fund established a few enterprises, after the success is being obtained at the beginning of these enterprises, ranking Party committee asks Wang Zhenghua can withhold an enterprise only. After many setbacks hind he resolutely decision stake tourism, because be in,this is an industry that does not need capital investment to also can develop at that time. Very fast, wang Zhenghua made a surprising decision, withhold post of president of Shanghai age travel agent, the gold in abandoning a hand jobs very trifling of preferment lasting peace grows the likelihood after solstice or area appoint clerical opportunity. Because be completely " build up from nothing " , the business place with Shanghai age first travel agent has a 2 square metre to control the iron sheet house of size only, although one's previous experience " low-down " , but the great ambition that did not hold back Wang Zhenghua. "It is probably 1995, to transform the constituent framework of age travel agent I am equal to the personnel that disbanded ministry of whole Hua Dong almost. " because   is in home travels at that time the most travel agent on the market is state-owned system, and the economic standard in those days has an individual to be able to travel at one's own expenses rarely, the organization swims the main passenger source that becomes each travel agent. But the business that the organization swims masters in hand of company of travel of a few state-operated almost, and because travel,the industry continues " structure of horizontal division of labor " brought about individual interest to affect company profit. Pass the study of successful to the west experience, wang Zhenghua is determined advocate farther fixed position is in business Wu " medicinal powder guest " , and the constituent structure that ground of bold and resolute transforms age travel agent.
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